90% of Swedes speak fluent English and many Swedish companies use English as their official working language. The World Bank ranks Sweden as number 2 in the global knowledge based economy, on account of the ability to generate, adopt and diffuse knowledge. Between 2009 and 2012 Sweden government has spent EUR 11.8 billion on education and research. Sweden is one of the world’s most modern countries with 85% of the population living in the urban areas. Nearly 4.9% of Sweden’s GDP goes towards Research and development, the best in EU and one of the highest rates in the world. In the arena of international politics, Sweden has built a prominent role of a mediator in resolving international conflicts through peaceful and non-violent means. As a result, the Swedes have seen a long list of important international positions entrusted to their fellow citizens. Swedish society in general have very high moral standard and takes pride in respecting individual and diversity of culture.The European innovation scoreboard placed Sweden as the most innovative country in the world and some examples of the successful innovation in the recent past from Sweden are the computer mouse, Bluetooth, The Pacemaker, The ball bearing, The dialysis machine, SKYPE and Online music streaming service etc. Almost one-fifth of inhabitants in Sweden were born abroad or have parents who were born abroad. Sweden is ranked as having the best creativity in Europe for business and is predicted to become a talent magnet for the world’s most purposeful workers.